SEMA Show to Feature Pennzoil Dare to Perform Experience


Featuring dozens of industry influencers, celebrities, notable builds, games, prizes and activities, Pennzoil’s “Dare to Perform” experience at the 2022 SEMA Show combines fun and high-energy entertainment with a industry education that will help automotive aftermarket professionals.

In the 12,150 square foot area located at booth no. 81059 just outside the main entrance of the Las Vegas Convention Center, spectators will be able to connect with big names including John Hennessey, Chelsea DeNofa, Vaughn Gittin Jr., Adam LZ, Joey Logano and more. During this time, games and contests will take place, and technical experts will explain and perform live demonstrations showing how motor oil protects a vehicle’s engine.

“Pennzoil’s ‘Dare to Perform’ experience is a fun and engaging way for SEMA show professionals to make career-boosting connections and learn what’s new in the industry,” said Tom Gattuso, vice-president President of Events for SEMA “Interactive demonstrations and in-person activities contribute to an engaging experience that you can only get at the SEMA Show in Las Vegas.”

Open to all accredited SEMA viewers, the Pennzoil “Dare to Perform” Experience will have something going on throughout the week. Free coffee will be available during Pennzoil’s “Perfect Pour” Tuesday through Thursday, November 1-3, 8-11 a.m. The celebrity appearance schedule will be posted at, as well as and via the official SEMA Show mobile app.

To learn more about all the interactive and engaging features of the 2022 SEMA Show November 1-4 at the Las Vegas Convention Center, visit


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